Let’s be brutally honest. While the world is obsessed with TikTok and its bite-sized clips, Meta (Facebook) isn’t just sitting on the sidelines. They are currently pumping massive budgets into creators’ pockets for one simple reason: they want you to stay, not stray to the competition.
But the burning question on your mind is: Where do I earn from Facebook videos? Is my country even supported? And why isn’t my page making a dime despite millions of views?
In this comprehensive guide, we answer the most critical questions covering every aspect of video monetization—from technical requirements to getting that cash in your hand.
Do You Need a New Page or Is Your Personal Profile Enough?
When deciding to start, you might be torn between two options. In the past, everyone told you, “Open a Public Page to earn money.” However, Facebook recently flipped the script with a very smart feature called Facebook Professional Mode.
Facebook Professional Mode
If you have an old Facebook account with thousands of friends, why leave them behind and start from scratch?
- What is it? It’s a simple toggle in your settings that converts your personal profile into a Creator Account.
- Why will you love it? It instantly turns your friends into followers and unlocks a Professional Dashboard that shows you earnings and analytics, all without losing the personal feel of your account.
- How to activate it: Go to your Profile > Tap the three dots (…) next to the “Edit Profile” button > Select Turn on Facebook professional mode.
When is a Public Page Your Best Option?
We certainly aren’t dismissing the importance of Pages, but this route is preferred in specific scenarios:
- If you want to build a Brand completely separate from your personal identity.
- If your plan involves hiring a team (admins, editors, ad managers) to help manage content, as Pages offer a sophisticated Page Roles system that personal profiles do not.
What Are the Conditions for Facebook Earnings and When Does the Meter Start Running?
Let’s be realistic: you can’t earn money from day one. Facebook wants to ensure you are a real person and your content is worth paying for.
To unlock the most important door to profit, In-Stream Ads, you must hit these numbers in the last 60 days:
- Your Audience: You need a minimum of 5,000 authentic followers.
- View Volume: You must achieve 60,000 minutes viewed (not just clicks).
In other words: If 60,000 people watch just one minute of your videos, you’ve met the condition. The beauty here is that this includes both Live and On-Demand (VOD) videos. - Your Activity: You must have at least 5 active videos on your page that you created (not deleted).
- The Basics: You must be 18+ years old and reside in an eligible country (we’ll tell you how to solve the country issue later).
What Are the Ways to Earn on Facebook and Where Does the Money Come From?
Facebook doesn’t pay in just one way; they offer a buffet of options to suit different content formats, whether long-form, short clips, or live streams. You just need to choose what fits you:
1. Ads on Reels
This is the current trend, and Facebook pays here specifically to compete with TikTok.
- How does it work? Facebook won’t annoy the viewer by stopping the video. Instead, a transparent banner ad appears at the bottom of the Reel, or a small static image.
- How are earnings calculated? Formerly calculated by clicks, Facebook now pays based on Plays. The more people watch your Reel, the higher your balance grows, even if they don’t click the ad.
- How to join? This feature is still largely Invite Only. Consistently posting high-quality, original content is the only key to receiving an invitation.
- How much will you earn? You might earn between $0.01 to $0.04 per 1,000 views for Arabic content (varies by country). The number may seem small, but remember that Reels easily garner millions of views. One million views could mean $10 to $40, and for Western audiences, earnings can be exponentially higher.
You can use AI tools to produce these videos in bulk, as we explained in our article on The Impact of AI on Profit.
2. In-Stream Ads
This system is designed for long videos (3+ minutes) and resembles TV commercial breaks or YouTube ads.
- The Mechanism: An ad break appears Pre-roll (before), Mid-roll (middle), or as an image below the video.
- The Secret: Earnings here depend on Retention. Never put an ad at the very start or viewers will flee! Place it at a cliffhanger moment (e.g., after the first minute) to force the viewer to wait through the ad to finish the story.
- How much will you earn? The RPM (Revenue Per Mille/Thousand) in the Arab world often ranges between $0.50 to $2.50. However, if your audience is from the Gulf or the US, that figure can jump to $5 or even $10 per 1,000 views.
3. Stars
This system relies on your audience’s love for you—think of it as Digital Tipping.
- The Concept: Viewers buy Stars with real money and send them to you while watching videos to express appreciation and support.
- Value: Every 100 Stars equals approximately $1 USD.
- Tip: Don’t be shy to ask, but do it smartly! You can gently encourage the audience to support the content with Stars, or set an on-screen Goal (e.g., “Collecting 1,000 Stars to upgrade the camera”), transforming moral support into financial support.
Streaming video games or posting funny gaming clips achieves astronomical numbers on Facebook and is heavily supported by the Stars feature. Check out our article on The Best Ways to Profit from Gaming.
4. Subscriptions
This is the preferred choice for those seeking a steady “monthly salary” away from the volatility of ads.
- The Concept: A follower pays a monthly fee (set by you) in exchange for VIP treatment.
- How much will you earn? You can set the price from $0.99 up to $99.99 per month.
-
-
Example: If only 100 people subscribe at $2.99, that’s roughly $300 net profit monthly (after store fees).
-
What do you offer them?
- Supporter Badge: Distinguishes their comments.
- Exclusive Content: Behind-the-scenes, useful news, early access videos.
- Private Groups: For direct discussions with you.
5. Performance Bonus
This program is a hidden treasure for many. Facebook pays cash bonuses for engagement (Likes, Comments, Shares) on text and image posts, not just videos.
- To benefit from this: Earnings are calculated based on Reach and Engagement, bringing value back to written content and exclusive photos.
- Requirement: You must maintain a stable daily posting rate to increase your chances of receiving an invite.
- Cap: The monthly bonus cap can reach up to $30,000 (yes, that number is real), but it requires millions of interactions and remains Invite Only for select professional Pages and Profiles.
Indirect Revenue Streams
Even if Meta’s official doors haven’t opened for you yet, or you want to double your income, here are other methods:
1. Brand Collaborations
When your page grows, you become an Influencer, and companies will seek your audience to sell their products.
- How it works: You agree with a company to create a review video for their product.
- The Numbers: A Micro-influencer (10k – 50k followers) might ask for $100 to $500 per post. Million-follower pages ask for thousands.
- Official Tool: Use the Brand Collabs Manager to organize agreements and protect your rights. Always use the Paid Partnership tag to maintain legal credibility.
2. Affiliate Marketing
Don’t have a product? Sell someone else’s!
- Post links to products from Amazon, Jumia, or Noon that are relevant to your content.
- You earn a commission ranging from 3% to 10% (sometimes 20%) on every purchase made through your link.
- Example: If your page is about tech, and you link a laptop costing $1,000 with a 5% commission, you earn $50 per buyer. Imagine if 10 people buy it!
You can choose the best profitable links from our golden list in the article Best Referral Sites 2025 to ensure additional and continuous income alongside video earnings.
3. Live Shopping
Buyers want to see the product in reality before purchasing.
- Start a live stream, showcase products (clothes, makeup, tools), test them in front of the audience, and place purchase links in the comments or via the “Shop” feature.
- The Conversion Rate in Live Shopping is incredibly high because you kill doubt with certainty and answer questions instantly.
How to Solve Facebook Earnings Issues?
Not everyone will tell you this part, but you might work for months only to be shocked by your profits stopping. Here is how to act smartly:
Problem #1: Ineligible Country
This obstacle faces many creators in the Arab world.
Solution 1: Find a trusted person residing in a supported country (e.g., UAE, Europe, USA). Make them an Admin on the Page and let them create the Payout Account from their device from there.
Solution 2: What if you don’t have anyone abroad? Or do you want to target exclusive US programs like the Performance Bonus?
- You need to create a US account yourself. To convince Facebook you are in the US and get invited to these programs, using a proxy and posting in English isn’t enough; you must protect the account from data conflicts.
- You need a real US phone number (Non-VoIP) to verify your account (2FA). Why? Because algorithms detect and instantly ban accounts using free/virtual numbers.
- Using a real number from a Non-VoIP site completes your US digital identity, protects it from closure, and allows you to apply for US monetization programs from the comfort of your home.
Read more about Get a US Number For Facebook: Easy Step-by-Step Guide
Problem #2: Unoriginal Content (Limited Originality)
The main reason for bans. This happens when you think you’re being clever by reposting videos from TikTok or YouTube as they are.
How to survive? Facebook’s algorithms are sophisticated; don’t try to trick them.
- You must add value and a personal touch.
- Copy-paste is not enough; add a voiceover, show your face in a reaction cam, or perform radical editing that changes the sequence of events and adds new context.
If you receive this warning: Immediately delete all reposted videos, start publishing exclusive content filmed by you, and then submit a review request.
How Do You Get Cash in Hand?
When you reach the Payout Threshold (usually $100, sometimes $25 for Stars), Facebook will automatically transfer your earnings. You have two main options:
- Bank Transfer: You will need a SWIFT Code and an IBAN. Funds usually arrive within 3 to 5 business days.
- PayPal: Available and faster in some countries, but be mindful of withdrawal fees when converting to your local currency.
- Timing: Facebook typically pays on the 21st of every month for the previous month’s earnings (just like YouTube).
How to Maximize Facebook Earnings: Viral Marketing Strategies
How to Maximize Facebook Earnings and garners millions of views? The secret isn’t just luck; it’s marketing and the psychology of sharing:
- The 3-Second Hook: In Reels content, if you don’t grab the viewer’s attention in the first 3 seconds, they will scroll past. Start with a shocking statement, fast movement, or an intriguing question.
- Trigger Emotions: People share content that makes them look smart, makes them laugh hard, makes them angry (controversy), or touches their humanity. Focus on triggering one of these emotions.
- Share Value: Ask yourself before posting: Why would a viewer hit the Share button? Is it to send to a friend? Is it to save on their timeline as a reference?
- Instant Engagement: Replying to comments within the first hour of posting signals to the algorithm that this post is “alive and burning,” prompting Facebook to recommend it to more people for free.
- Be Friends with the Algorithm: Facebook loves Consistency. One average-quality video daily is far better than one masterpiece every two weeks.
-
The Fuel of Comments: The algorithm loves debate. Ask a controversial question in the video or caption to encourage people to write their opinions. Every comment pushes the video higher.
The Bottom Line
Is it worth the hassle? Absolutely! Facebook isn’t dead as rumored; it was sleeping and has now woken up to distribute opportunities. The arena is open, but it requires smart handling, a little patience at the start, and adherence to the rules we’ve explained.
Start today by converting your account to Facebook Professional Mode, and try posting your first Reel. Don’t wait for an expensive camera; your phone and a smart idea are all you need to start your journey.
